臺灣博碩士論文加值系統

本研究探討新北市與桃園市市民對新型遠端認養系統的使用意圖，並分析科技信任及使用態度對其影響，遠端認養系統透過互聯網平台，讓捐贈者遠程參與認養活動，提升透明度與參與感。研究採用問卷調查法，共收集251份來自不同背景的有效樣本，涵蓋各種性別、年齡、您養過寵物嗎、您想養寵物嗎及您一年去過動物之家次數有多少。數據分析方法包括描述性統計、相關分析及多元回歸分析。結果顯示，市民對遠端認養系統的接受意願普遍較高，研究結果顯示，受訪者對於科技服務的使用意圖顯著高於其他構念，表明他們對科技創新和應用有著積極的態度和意願，在使用行為和科技信任方面的分析中發現，儘管受訪者對科技態度普遍積極，但在面對新技術時仍存在一定的不安和疑慮，本研究為理解科技信任如何影響市民對新型遠端認養服務的態度與意圖提供寶貴的實證支持，未來研究應考慮擴大抽樣範圍，涵蓋更多地區和樣本量，以提高研究結果的外部效度，而未來的研究可進一步分析不同年齡層或性別在使用態度與意圖上的差異，以獲得更加細緻和全面的理解，從而促進新型遠端認養平台的發展和應用，解決流浪動物問題，並推動科技公益事業的進一步發展。

This study explores the willingness of citizens in New Taipei City and Taoyuan City to use a new remote adoption system and analyzes the influence of technology trust and usage attitude on this willingness. The remote adoption system leverages an internet platform to enable donors to participate in adoption activities remotely, enhancing transparency and engagement. The study employs a questionnaire survey method, collecting a total of 251 valid samples from diverse backgrounds, covering various genders, ages, pet ownership experiences, desire to own pets, and the number of visits to animal shelters in a year. Data analysis methods include descriptive statistics, correlation analysis, and multiple regression analysis.The results indicate that citizens generally have a high willingness to accept the remote adoption system. The findings show that respondents' intention to use technology services is significantly higher than other constructs, indicating a positive attitude and willingness towards technological innovation and application. However, in the analysis of usage behavior and technology readiness, it was found that although respondents generally have a positive attitude towards technology, there is still some anxiety and hesitation when facing new technologies.This study provides valuable empirical support for understanding how technology trust affects citizens' attitudes and intentions towards new remote adoption services. Future research should consider expanding the sample range to include more regions and larger sample sizes to enhance the external validity of the research results. Additionally, future studies could further analyze the differences in usage attitudes and intentions across different age groups or genders to obtain a more detailed and comprehensive understanding. This would promote the development and application of new remote adoption platforms, solve the problem of stray animals, and advance the progress of technological public welfare initiatives.

摘要 i
ABSTRACT ii
誌謝 iv
目錄 v
表目錄 viii
圖目錄 ix
第一章 緒論 1
1.1研究背景與動機 1
1.2研究問題 3
1.3研究目的 4
1.4研究範圍與限制 4
1.5研究方法概述 5
1.6論文結構 5
第二章 文獻探討 6
2.1台灣地區遠端認養系統的研究現況 6
2.1.1欲解決的社會問題 6
2.1.2欲解決的非社會問題 7
2.2以新北市區域探討 9
2.3以桃園市區域探討 9
2.4毛焦點科技股份有限公司為例(以下稱毛焦點) 11
2.4.1毛焦點研究流浪動物問題的成因 11
2.4.2社會對流浪動物的態度 12
2.4.3政府和組織的介入 12
2.4.4傳統收容所的運作模式 13
2.4.5傳統收容所面臨的挑戰 13
2.4.6毛焦點提出解決流浪犬貓的創新方法 14
2.4.7遠端預先照顧的預期效果 15
2.5科技接受模型（TAM） 15
2.5.1感知有用性 15
2.5.2感知易用性 16
2.5.3科技信任 16
2.5.4使用態度 16
2.5.5使用意圖 17
2.6遠端認養系統的發展與應用 17
2.6.1發展歷程 17
2.6.2系統功能 18
2.7遠端認養系統的優勢 18
2.7.1透明度 18
2.7.2參與感 19
2.7.3便捷性 19
2.8影響遠端認養系統使用意願的因素 19
2.8.1個人特質 19
2.8.2系統設計 20
2.8.3社會影響 20
2.9結論 20
第三章 研究方法 22
3.1研究架構與假設 22
3.2研究設計與抽樣 23
3.3研究工具 23
3.4分析方法 24
第四章 結果與討論 25
4.1基本資料分析 25
4.2常態檢定 26
4.3信效度分析 26
4.4調節效果分析 28
第五章 結論與建議 31
5.1結論 31
5.2建議 32
參考文獻 34

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