臺灣博碩士論文加值系統

曾幾何時引領風騷的民生產品應用，一旦當產品生命週期在市場需求已臻飽和而進入成熟，甚至開始邁入衰退之際，企業是否可能透過發明專利及技術變革等轉型力挽狂瀾再創高峰？本研究將從文獻探討及產業特性開始，聚焦在主要發明專利之應用端，將所擁有發明專利專案研擬成提案專案？而為了刺激市場需求，在發明專利及技術變革及策略變革，甚至是組織變革上是如何地配合調整？而此調整是否對公司經營上產生了影響？
值此同時，公司在面對產業的變化和競爭對手的急起直追之際，公司在內外的經營策略對應上是否有需要改善之處？或者錯失了哪些重要契機？最後，公司是否可藉由發明專利及如何不同的變革調整以因應最新且嚴峻的市場變化進而取回競爭優勢？
　　本研究將透過相關文獻回顧、企業訪談、提案專案研究等研究工具搭配SWOT分析、五力分析等分析手法，嘗試驗證並歸納整理出本研究主題之結論及建議。

For once, when the product life cycle became saturated and mature, and even began to enter a recession, is it possible for companies to turn the tide through innovations such as invention patents and technological changes?
This research will start from the literature discussion and industrial characteristics, focusing on the application end of the main invention patents, and researching the well-known patent projects into proposal projects. In order to stimulate market demand, how to adjust the invention patents and technological changes and strategic changes, and even organizational changes? And does this adjustment have an impact on the companys operations?
On the other hand, the company in the face of changes in the industry and competitors catch up on the occasion, the company in the corresponding business strategy inside and outside the office if there is need for improvement? Or missed an important opportunity for what? Finally, the company whether by invention patents and how different adjustments to cope with the latest changes and severe changes in the market and then retrieve a competitive advantage?
This research aims to verify and induce the conclusions and suggestions to the topics discussed above through reviewing references, deep interviews, case investigations and several research tools together with SWOT analysis, Porter five forces analysis, etc..

謝詞 I
中文摘要 II
英文摘要 III
目　錄 IV
圖 次 V
表 次 VII
第一章　緒論 1
第一節　研究背景與動機 1
第二節　研究目的 5
第三節　研究流程 6
第二章　文獻探討 7
第一節　專利分析法 7
第二節　技術變革 8
第三節　策略變革 9
第四節　組織變革 10
第五節　五力分析 13
第六節　SWOT分析 15
第三章 研究方法 17
第一節　研究架構 17
第二節　研究工具 19
第四章　企劃專案研擬 23
第一節　計畫摘要 23
第二節　公司概況 26
第三節　計畫內容與實施方法 34
第四節　發明專利摘要 55
第五節　五力分析 68
第六節 SWOT分析 71
第五章　結論與建議 73
第一節　企業訪談結論 73
第二節　研究結論 75
第三節　研究限制 76
第四節　研究建議 77
參考文獻 79
著作權聲明 83

一、中文參考文獻
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劉常勇（1983）。新產品開發程序，中山大學圖書資訊學研究所論文。
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二、英文參考文獻
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Abernathy, W. J., & Utterback, J. M. (1978). Patterns of innovation in technology. Technology Review, 80(7), 40-47.
Ansoff, H. I. (1984). Implanting Strategic Management. New York, Prentice Hall Inc.
Ashford, B. E., & Lee, R. T. (1990). Defensive behavior in organizations: apreliminary model. Human Relations, 43, 624-648.
Cooper, R. S., and Merrill, S. A. (1997). U.S. Industry: Restructuring and Renewal - Industrial Researchand Innovation Indicators, National Academy Press, Washington, D. C.
Cummings, T. G., & Worley, C. G. (1997). Organization change and development. Cincinnati, OH: South-Western College Publishing.
Cummings, T.G. & Worley, C.G. (2009). Organization Development and Change (9thEd) Cincinnati, OH: South-Western College Publishing.
Daft, R. (1983). Organization Theory and Design. NY: West Publication.
Ernst, H. (1995). Patenting Strategies in the German Mechanical Engineering Industry and TheirRelationship to Company Performance. Technovation, 15(4), 225-240.
Finkelstein, S., & Hambrick, D. C. (1990). Top-management-team tenure and organizational outcomes: The moderating role of managerial discretion. Administrative Science Quarterly, 484-503.
Friedlander, F. & Brown, L.D. (1974). Organization development. Annual Review of Psychology, 25, 313-341.
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Grupp, G.,and Schmoch, U. (1999). Patent statistics in the age of globalization: new economic interpretation. Research Policy, 28(4), 377-396
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Mogee, M. E. (1991). Using Patent Data for Technology Analysis and Planning. Research Technology Management, 34(4), 43-49.
Pavitt, K. (1988). Uses and Abuses of Patent Statistics. In van Raan (ed.), Handbook of Quantitative Studies of Science and Technology, North-Holland: Elsevier Science Publishers.
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Rajagopalan, H. and Spreitzer, G., (1997). Toward A Theory of Strategic Change: A Multilens Perspective and Integrative Framework, Academy of Management Review, 22, 48-79.
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三、網路參考資料
https://wiki.mbalib.com/zh-tw/亞洲四小龍
https://www.leeandli.com/dl.aspx?filecode=2966
http://www.kolin.com.tw/web/products.php?cPath=2_13
http://www.sampo.com.tw/
http://www.supafine.com.tw/product.php
https://www.dyson.tw/fans-and-heaters.aspx